To require cigarette products to be placed under or behind the counter in retail sales.

Prohibits any person engaged in the retail sales of cigarette products to place cigarette products in the general merchandise areas of a retail sales facility and within reach of customers. Requires all cigarette products sold at retail to be placed under or behind a counter where they may be accessible only to a salesperson.

Treats a violation of such prohibition as an unfair or deceptive act or practice under the Federal Trade Commission Act and gives the Federal Trade Commission (FTC) enforcement authority.